Our Story:

What started as a creative outlet on Etsy, previously known as Ella Mae Creative, became an online boutique of positive, simply designed apparel for your favorite events & everyday. As we approached one year of being open, our store and personal life evolved.

We now introduce: Ella & Crew LLC.

We often get caught up in the day-to-day and forget to take time to do the things that inspire, bring joy, or allow us to decompress. That is what Ella & Crew is for us and we are so glad we can share it with you.

Our store holds items that add a fun, festive, or positive touch to your everyday routine or holiday traditions. Memories made with family & friends hold a special place in the heart and are so fleeting. Whether it is romanticizing the simple days, or adding magic to the holidays, our hope is that you find something at Ella & Crew that adds that extra joy for you, or for someone in your crew, because we know how important they are to you.

Why Ella & Crew?

Well, Ella is part of our crew, of course! Ella is our seven year old rescue dog. Since beginning this adventure in winter of 2022, Ella was diagnosed with canine Addison's disease after a severe Addisonian crisis. In the months to follow, our family and friends showed up for us in ways we couldn't have anticipated during her recovery. We were reminded that we have the best village of people in our lives. We were once again reminded of this as we grew our family with our baby boy in February 2023, and so...

Ella & Crew LLC was born, and continued to grow, on the realization that life is not about the destination you're headed, or the journey to get there. It is about the crew of people surrounding you and supporting you every step of the way.

Thank you for now being part of ours.

xo, Kaitlin, Ella & the rest of the crew